We use creative media to empower voices and save lives
We engage with underserved
and at-risk communities through creative media initiatives that promote wellbeing, strengthen identity, and support long-term change.
OUR MISSION
Transformational exists to empower people through creative media — helping young people, schools, and community groups find their voice, tell their stories, and shape the messages that matter most.
We facilitate collaborative storytelling workshops, music and video production programmes, and media projects that build confidence, identity, and connection. We also work alongside professionals and local organisations to co-create content that promotes health, safety, and lasting community wellbeing.
OUR PROJECTS
OUR TAONGA BY THE SEA
A song, a video, a community united by pride, creativity, and place.
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Over three unforgettable months, the Transformational team worked alongside the tamariki of Hampden School to create an original song and music video that celebrates the beauty, strength, and identity of their coastal home. Set in the North Otago township of Hampden — a place of wild beaches, forested hills, and the legendary Moeraki Boulders (Kaihinaki) — this project became much more than a creative exercise. It was a full community celebration, giving voice to the this and future generations and capturing the taonga of a proud, close-knit region.
ONYA BIKE
Promoting safer cycling for children and their families in Aotearoa
Onya Bike is a community-led, multi-faceted project aimed at promoting cycle safety and saving lives on New Zealand roads. Initiated by passionate local cycling advocates, the project responded to a growing concern: too many cyclists were being injured, or worse, due to the lack of clear guidelines around how vehicles should safely pass bikes.
Working with young vocalists from a local music school, songwriter and producer Rob Greaney crafted a vibrant, memorable song that delivered key safety messages, including the importance of keeping a 1.5-metre distance when passing cyclists, wearing helmets, and using high-visibility clothing.
Supported by the Waitaki District Council and other local funders, the project extended beyond music. Children received interactive sticker posters featuring illustrations of families and caricatures of local police promoting cycle safety. Each visit to a cycle shop earned them a new sticker, gradually filling in a greyscale scene to create a colourful safety reminder for their home.
The project’s blend of music, illustration, community involvement, and education proved highly effective and the Onya Bike message lives on through bumper stickers and posters still spotted around Waitaki today.
TESTIMONIALS
Tom
Burkett
Senior Manager - Reserve Protection and Resilience with NEOM Nature Reserve
Under difficult circumstances, the Transformational team moved mountains to deliver a very compelling and high quality video narrative of a key project for the World Bank in the Himalaya that I was involved in. I admire the team's creativity and story telling and their professional approach to delivery. I can wholeheartedly recommend the Transformational team.
Donna Backeus
SEAMAAC's Coordinator of Community & Family Wellness
I made the right decision to choose the Transformational team to create our organization's animation. Not only was the result wonderful, working with them was an amazing experience. They were full of enthusiasm, professionalism and creativity. They will be my go to creatives in the future.
Candice Lever
Communications Officer Fiji Ministry of Women, Children & Poverty Alleviation
We worked with the Transformational team to create a uniquely Fijian mascot and animation for Fiji’s National Child Helpline. They hit the brief and went above and beyond to create accompanying music with a special Pacific feel. A real pleasure working with a team who understands creative cross-cultural communications.
Andrew Johnston
International Programmes Director | Save the Children New Zealand
The Transformational team are a key partner for Save the Children in creating meaningful and effective ways to help children know about disasters and how they can respond. Transformational finds creative ways to get the messages across using beautiful illustrations. Partnering with Transformational has been a great way to find innovative ways to ensure Children actively better the lives of themselves and their families.
OUR PARTNERS
To our trusted partners and clients, your collaboration and trust inspire us to deliver impactful solutions. Together, we empower communities to better understand and manage risks, driving meaningful change. Thank you for being a crucial part of our journey.
